Walmart knows all about success
Since the first Walmart opened in 1962, our supernova-like success has never slowed down. Join Walmart Connect as we drive retail media forward.
Walmart’s customer is the American shopper
Walmart is the nation’s largest omnichannel retailer1 because we put the customer first. By using our resources to create more meaningful connections between our customers & advertising partners, we’re expanding & enriching our ecosystem for everyone’s benefit.
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As a closed loop omnichannel media business of America’s largest retailer, we are working hard to innovate and move faster than ever before to deliver distinct omni solutions and accelerate growth for advertisers of all sizes. "
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I couldn’t be more proud of the recent DSP innovations at Walmart Connect. Watching us simplify the experience for our advertisers just as we always strive to do for our customers is exactly what being customer first is all about. "
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We are more than an advertising sales and ad tech business. We’re a ‘live better’ business. When we underpin our partnerships with a desire to be more for the customer, we earn the opportunity to do more for the customer...Parity is our baseline, but acceleration is our promise. "
Products & Services
No matter your goals, whether you’re a small business or a global brand, we can help you discover new ways to connect.
Search
Display
In-store
Brand interactions
Stand out from the crowd
Get in front of Walmart customers when they’re actively searching for products like yours. Search ads appear in prominent, high-traffic spots in search results & on browse pages.
Insights
Explore videos, interviews & case studies to see how Walmart Connect is developing seamless omni-shopping experiences & innovating for the future.
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Retail media is set to surge in 2022. But what's driving this boom?
In the latest edition of PYMNTS Provider Ranking of Shopping Apps, Walmart jumped two spots to tie for No. 1 with the SHEIN app.
Three new industry reports predict a strong ad market heading into 2022, beyond the pandemic rebound – "the return of activity is noteworthy and outpaces pre-pandemic figures in many cases."
1. Walmart 1st Party Data, 2021. *based on revenue. 2020. 2. Walmart 1st Party Data, 2021.